Case Study: FE Credit: First Robotic Lending Mobile Application

FE Credit Case Study-17-1

FE Credit used a blend of Design Thinking, Robotic Process Automation & Digital Process Automation to transform consumer experience and reduce overall TAT from 5 days to 15min


FE Credit dominated the Vietnam consumer finance market by:

  • Launching “$NAP” - the first robotic lending mobile application in Vietnam.
  • Launching “$HIELD” - a smart insurance application.
  • Enabling a straight-through-process (STP) that captured each data-point commencing from application to in-principle approval
  • Creating a cohesive digital experience from partner applications to simplify the loan process for customers.

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